arsenal fc sales collateral

revolutionising creative sales collateral at one of the worlds biggest sports brands

Aim

Design & develop sales collateral to be used by Arenal’s partnership development team. The collateral needed to be engaging and informative, with the purpose of bringing new partners into the club with multi-million pound deals.

Solution

I created a flexible design and system which was able to change depending on the prospect. An easy drag and drop function enabled sales team members to build attractive sales decks without the need for a designer to be on hand. The style uses historical references to ensure that the heart and soul of Arsenal resonated through every page. The video above was used to present the new system to the Club.