Aim

Work alongside MCFC partner Puma to create an incredible NYC block party event for Etihad. Featuring Haaland, Grealish, Pep Guardiola and others.

Solution

Undercover Cabin Crew put on a show for the MCFC squad. The event mixed the worlds of basketball and football to connect with the US audience outside Puma’s flagship store. Fans were treated to bespoke travel and football events and a meet and greet.

Team

Roland Tiffany & Si Dunn – Creative Direction
Doug Blogg – Creative Strategy
City Studios – Video Production